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Become the brand expecting parents choose

And grow beyond your competitors

Reach thousands of young families while they’re deciding what they need, what they trust and what deserves a place on their baby registry.

Pakske puts your brand at the heart of those decisions - not as another ad, but as a relevant part of their baby journey.

Explore a partnership
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Trusted by leading family brands

Reaching expecting parents is easy. Being chosen is harder.

Young families are flooded with brands, products and recommendations from the moment they start preparing for their baby. The brands that win are the ones that show up when parents are deciding what they actually need.

That’s where Pakske comes in.

1 in 3 Pregnancies in Flanders

Young parents in buying mode, at a pivotal moment in their lives.

€60M+ in Gift Value Every Year

Thousands of moments, millions in meaning.

12M+ Page Views Every Year

High-intent moments that turn into meaningful purchases.

Join forces with Pakske

From being seen to being chosen.

Pakske helps your brand become part of the decisions young families make before and after their baby arrives.

Get discovered

Put your products in front of expecting parents while they’re actively looking for inspiration.

Build preference

Show up in a trusted context that helps parents understand why your brand deserves a place in their lives.

Drive action

Turn inspiration into registry additions, purchases and product discovery among friends and family.

Learn what families want

Gain unique insights into the products, categories and brands young families are choosing.

Join forces with Pakske

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Céline Van Obberghen

Key Accountmanager at WELEDA

"Pakske offers WELEDA a unique opportunity to introduce young parents to WELEDA’s natural products at just the right moment. A great partnership with wonderful results!"

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Famke Lommen

Trade Marketing at Maxi-Cosi

"Pakske is an important partner for us in Belgium when it comes to online growth and successfully reaching our target audience at the right time. The collaboration is always results-driven and at the same time enjoyable. They think along well and regularly come up with surprising ideas and creative angles."

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Lisa Nevejans

Digital Marketing Manager at Trixie

"Pakske is a pleasant partner for us to work with. Thanks to their targeted approach, we reach exactly the right audience for our baby campaign. The collaboration is smooth, warm and personal - always accessible and thoughtful."

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Joki Kolkert

Sales Direct at DiaperChamp

"Pakske has proven to be the ideal partner for us to bring our diaper bins to the attention of many Belgian families. Quick action and quick results."

Be there when brand preferences are born.

The arrival of a baby changes what people buy, which brands they trust and which products become part of everyday family life.

Make sure your brand is part of those decisions from the very beginning.

Explore a partnership 🙌👇

Frequently asked questions

Why should we link our brand to a baby registry platform?

Pakske reaches parents at the exact moment they’re searching for trusted products and brands for their baby. Our recommendations are not perceived as ads, but as helpful guidance — making them powerful and impactful.

Is Pakske relevant for our brand?

If your brand plays a role in the lives of young families — whether they’re expecting a baby or already have young children — Pakske is an ideal partner. From baby products to interior design, mobility, health, or nutrition, parents are looking for brands that help them reinvent their everyday lives.

How do you ensure our products actually stand out?

We use contextual recommendations within the registry itself, right where parents make real choices. No banners or pop-ups — just true visibility when it matters most. We also offer exclusive placements and co-branded campaigns.

Can we measure results?

Absolutely. You’ll get insights into views, clicks, wishlist adds, and even traffic to your own webshop. We provide clear, action-oriented reports on what’s working — and how to optimize further.

How quickly can we get started?

Depending on the type of collaboration, we can often go live within just a few weeks. Get in touch today and let’s explore what works best for your brand.

What makes Pakske different from other platforms or ad channels?

We’re part of parents’ decision-making process — not just alongside it. Pakske isn’t a media channel — it’s a tool parents actively use to build their list and prepare for their baby. That creates trust and engagement that traditional ads rarely achieve.